Srini Rajam (Chairman & CEO, Ittiam)
In the new norm we are in, video is ubiquitous in our homes from office desk, living room to our game room, all within a few feet away from each other. Virtually every call we make or receive can be turned into a video call. Every program on TV can be viewed later on a […]
Pratima Ashok Dhuldhule (Senior Engineer, Advanced Video) & Darshan Datt K. S. (Manager, Advanced Video)
Have you ever wondered if VBR streams resulting from CAE negatively impact QoE, in comparison with CBR stream playback? Read on to quash those thoughts. By using the right representation or manifest file, you can deliver the best QoE, thus motivating viewers to keep coming back for more content. ABR, CAE and VBR Adaptive Bitrate […]
by Prashanth Dixit (Principal Engineer, Media Server Technologies)
Live streaming has become ubiquitous, with all major service providers of TV Everywhere, OTT streaming and social media networks offering live audio video feeds. When it comes to video quality, consumers today expect nothing but the best. The margin for error is even lower with live streaming. While the primary challenge is to ensure live video […]
by Jay Shingala (Senior Principal Engineer, Media Server Technologies)
& Prashanth Dixit (Principal Engineer, Media Server Technologies)
Content Adaptive Encoding drives significant bitrate savings. Here are six questions that will help you gain better understanding of an effective CAE solution. The Holy Grail of video encoding continues to be an optimal balance between perceptual quality and compression efficiency. The quest for achieving a perfect trade-off between the two factors inspires us to […]
by Deepa Suresh (Senior Manager, Media Client Technologies)
Your premium content requires effective HDCP protection. Take a look at how you can drive secure content flow between HDCP connected devices over wired and wireless interfaces like Miracast – even in the absence of complex TrustZone mechanisms. While consumer appetite for 4K content continues to rise, content creators face the need to protect their […]
by Nithya V S (Lead Engineer, Media Server Technologies – Codecs)
VMAF shows good correlation with MOS, promising to get better in future to serve as a consistent perceptual video quality metric for content adaptive encoding The fundamental objective of most Content Adaptive Encoding (CAE) solutions is to optimize bandwidth without significantly reducing perceptual quality. While traditional fidelity metrics such as PSNR are well accepted as […]
by Aadithya Kamath (Senior Manager, Global Marketing)
The constrained automotive turf offers unique opportunities for video innovations that could pave the way for more sophisticated car head units Like many of you, I spend the most amount of time inside my car, when away from work or home. The saving grace is, while not yet the living room on wheels that it […]
by Aadithya Kamath (Senior Manager, Global Marketing)
While newer, better technologies from the likes of Apple and Google are more popular, Miracast is still relevant, serving as an essential part of an OEM’s screen sharing and connectivity solutions By enabling seamless integration of smart devices with TVs, vehicles and other screens, screen mirroring and connectivity technologies have completely redefined infotainment and communication […]
by Preethi P Nair (Lead, Content Marketing)
Leverage five key evaluation criteria to choose the right audio codec implementation for your application Be it enterprise or popular consumer electronic applications, today’s users expect nothing less than outstanding audio quality. Which is why manufacturers seek the right audio codec solutions to power their products. While high performance software audio codecs enable us to […]
by Sujith P. (Senior Engineer, Media Client Technologies)
Take a peek into karaoke audio processing. Explore how the various components of of a software driven karaoke player improve perceptual quality, enabling truly entertaining experiences. Fitted with disco balls, colors and lights, and powered by the latest technologies including high definition graphics and Bluetooth, today’s karaoke machines offer a complete package of fun and […]
